yesterday was rough. after a year of work, several months of promotion and a couple of weeks of being live; after all of the hours upon hours of busywork--put into making each and every item perfect not only for my collections but for the person who would, ultimately, be on the receiving end, i came to the realization that my sales were slowing to a fairly definitive halt. for someone trying to build a brand, it was a jarring, difficult moment. my friends and family tell me, "chin up, these things take a while"; and while i know in my heart of hearts that that's true, i, of course, thought MY venture would be a different one, that my journey would take a different route than the expected.
today i'm still here, plugging away at the fine details, promoting my merchandise on social media, waiting for that turnaround. telling myself that what i have is a quality, desirable product and that eventually, the customers will come. telling myself that what i'm working so hard on day in and out is not necessarily for today, but for tomorrow. for the future.